Social Media - SiliconCloud
Posted by Patrick Murphy on Fri, Oct 30, 2009
As this is our first blog for SiliconCloud....
It might be a good idea to outline some simple steps for other people considering implementing a social media strategy
Start with a plan
Before you "jump in" make sure you have a Social Media or Inbound Marketing plan in place. You need to know who you want to engage with how. Having a simple plan will ensure that you are not wasting your time sending out the wrong message to the wrong people
Engage with people
This is a bit like any other social activity; do not be over anxious to promote yourself or your company at first. Look for ways that you can add to the conversion from your knowledge, skillset or experience.
Listen
Listen to what is being said about the topics, markets or companies that you have an interest in. By doing this makes you more aware of the market and hence more competitive.
Filter out the background noise
At first you may be overwhelmed with the number of conversions taking place. By listing first and having your plan you will soon be able to filter out the background noise and join in the ones that you need to be part of.