2 Simple New Year’s Resolutions to create your Inbound Marketing Plan
Posted by Patrick Murphy on Fri, Jan 01, 2010
A New Year's resolution is a commitment you make to yourself that is generally interpreted as advantageous. So why not take this time to make the commitment to your business and start with your Inbound Marketing Plan.
Here are some to help you along the way, you can add more if you want!
1: Get Blogging
To success your business blog must engaging the reader and should be updated as much as possible. If you are going to take advantage of your blog then try to build up an list of followers or readers To do this you need to produce great content - and regularly. So be commitment and allocate time and resources to your blog.
Some of the benefits you can experience are:
- Higher conversion rate for blog visitors
- Increased traffic from search to blog
- Lower cost communication cost
- Generate the same level of awareness as PR
2: Get out There and Socialize
You know you know about Social Media so get out there and socialize with your Twitter account or create a facebook fan page. Research individuals, companies, groups or pages where those interested in your niche could gather. Start interacting with those sites, their friends and followers.
And if you need any reasons why to socialize:
- You will find your target audience that you want to do business with somewhere online
- You will find whatever knowledge you need about any market or any person online
- You can reach your market by simply engaging in the right conversations with the right people. This is more effective than advertising.
- Social media saves time and money if you use it right for the right things
If you learn "how" to use social media correctly then you'll understand "what" your market is looking for and "where" they are looking.
At SiliconCloud we understand the importance of Inbound Marketing and Social Media in today's business environment. In January we are running a free webinar for anyone on how to use Social Media for Lead Generation. Covering areas such as:
How to incorporate social media into your overall marketing strategy
How to attract more website visitors from social media sites
How to leverage a social media community to share and promote your content
How to convert social media visitors into leads and customers
While SiliconCloud are partners for HubSpot this will not be technology focused. So anyone can register....
Register at Social Media for Lead Generation
