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If you are not in you can’t win, regardless of Inbound Marketing

Search engine inclusion or how to add your url to search engines is sometimes seen as the first practical stage of any seo optimization or web positioning. Search engine submission is ensuring that as many as possible of the relevant pages from your website are included within the search engines that you want to be listed in.

Generally speaking search engine submission is an issue for new website, either for a company, brand or promotion that are launching a new website. Your website submission is your way to tell the search engines that you and your site exists and should be included in their index. If you are reviewing where your website is submitted and indexed, first thing to check is that you are registered with all the main search engines. By registering with maybe the top 10 or 20 sites in your target market should cover at least 99% of the potential visitors.

In the early days of search engine, it was necessary to manually submit your url to search engines or resubmit your site when changes were made to your site either to the content or website pages. This is no longer the case. Thanks to the experts at Google they have little (or big) computers called Googlebots that regularly goes and visits or revisits websites. They can then re-index or add any new url from your website to their index. This means that they are updating their index or file of all new sites and content.

So how do you get the Googlebot to come and visit your site? It is still possible to manually submit your site to Google. But best practice is go get your website added to any search engine is with links to and from your site. This are links that bring you to or take you from other websites. If you imagine that the Googlebot is like a train, it follows the train tracks no matter where they lead him to or from, but in this case the links to your site and from your site are the train tracks. The more links you have the more often he will drop by and search your site for new content and add it to their index of website.

There are best practices on getting the Googlebot to drop by and index your site:
1: Do not use any automated submission service
2: Try to get your site submit by the Googlebot finding you through links to your site from regularly indexed websites or links from your site.
3: If that does not work, then go ahead and submit your site. (http://www.google.com/addurl/) Apparently if you have to manually add your site it is a lesser sign of site relevance.

By following the best practices and linking with other sites you should soon have the Googlebot dropping by.

So at SiliconCloud we understand the pressure to get found on Google or any search engine as part of your inbound market strategy that is why tomorrow we are running a free webinar for anyone on How to Get Found on Google and market your business.

We will cover the following topics:
• How to find relevant keywords that will attract potential customers
• Tools to create and optimize keyword-rich content that is found search engines
• How to track your competitors' search engine performance and how to outrank them
• How to optimize every page of your website and track your performance over time

Register for "How to get found on Google"