5 Simple Reasons why do SEO, Inbound Marketing or Social Media
Posted by Patrick Murphy on Mon, Apr 12, 2010
There are many blogs and articles on how to do SEO, Inbound Marketing or Social Media but why do it? Here are some simple reasons why you should do SEO, Inbound Marketing or Social Media for your business and website.
Reason 1, why you should do SEO, Inbound Marketing or Social Media: High Visibility. If you take your website offline and view it as a traditional shop the best location for your new business would be on the high street with a greater percentage of footfall traffic against some side street. The same goes for your website people love to search online so why not make it easy for them to find you. Over half of all web traffic is generated by search engines so getting your website on the first pages is crucial. The best way to get on to page one is with SEO, Inbound Marketing or Social Media
Reason 2, why you should do SEO, Inbound Marketing or Social Media: Business Goals. Does your business want or need more customers, maybe more leads or even more sales? Well the internet is a global marketplace and consumers see it as their first stop before looking anyway else. Today people have lost their fear of purchasing online or providing their details. Remember that search is demand-driven so you can target your messages and website to specific search queries. SEO, Inbound Marketing or Social Media is the least intrusive ways of advertising your presence to interested consumers.
Reason 3, why you should do SEO, Inbound Marketing or Social Media: Completion. The fact that your completion is turning more and more to online to find their new clients means if you are spending nothing then you're behind. Companies spend to try to stay one step ahead of their rivals in the rankings. So if you are serious about your company and your business then you cannot afford to be left behind. Have you tried searching in Google for keyphrases relevant to your business and see is your website listed? What about the competition? It they are there then they are already using SEO, Inbound Marketing and Social Media, are you?
Reason 4, why you should do SEO, Inbound Marketing or Social Media: Find You. If people are looking for then they need to find you, simple as that. What better way to reach your audience than when they are looking for information about a specific product or supplier? And the best way for them to find you is with SEO, Inbound Marketing and Social Media.
Reason 5, why you should do SEO, Inbound Marketing or Social Media: Measurement. The beauty of the internet is that every click is monitored and recorded. If you want to know if your strategy is working, it is very easy to find out. Are you top of the listings? How many customers came to you through via a search engine etc. So there is no risk as you can view the success attached to your SEO, Inbound Marketing and Social Media strategy.
At SiliconCloud we understand the challenge before taking on any SEO, Inbound Marketing or Social Media that is why we provide a free review of your website and strategy. Click here to register for the free report: Online Marketing Strategy Report