What are facebook fans pages doing 90 times a month?
Posted by Patrick Murphy on Thu, Feb 17, 2011
What is the key to your facebook fan page?
The key to running a successful Facebook fan page must begin with its content. Facebook’s unique ability to allow interactive communication with customers directly can only be harnessed by catching the attention of those customers. And everyone on Facebook is competing for their attention, so it is no easy accomplishment to get a business Facebook page to stand out from the crowd but then lots of businesses have managed to do so by following some simple rules.
Average Facebook User 90 posts per month
The first rule is to publish regular and interesting posts. These posts appear on the news feeds of customers. The average Facebook users posts up to 90 posts a month. Facebook is unique insofar as if a person likes a post, they are likely to share it with friends. It is this viral aspect of Facebook that gives it its real power. Once this happens it effectively means that a conversation is going on within the community about your business and that’s word of mouth marketing, the most powerful form of marketing there is.
Are you tagging on Facebook?
All businesses on Facebook should be encouraging these kinds of conversations as much as possible. Videos are hugely popular in this regard and are typically viral in nature. Some businesses choose to ask questions, run polls or competitions which also encourages conversation in the community. Facebook allows users to tag friends in the photo album. This can work great for business events where a number of Facebook friends are present. These people can then be tagged in the album and those photos can be shared with the community.
Make Facebook personal
Businesses that want to benefit from increased exposure on Facebook, also have the option of posting a custom designed Facebook ad that appears on the profile pages of relevant customers and prospects. If you would like more information on how Facebook can be used to promote your business online, contact SiliconCloud today.
How to build a social media strategy
As more companies integrate social media into their marketing and communications plans, emphasis needs to be on creating a social media strategy. Without a strategy, you’ll undoubtedly be sucked into a social media time sink. So how exactly do you develop this strategy? It is easy, join our live social media webinar to start building your Social Media strategy now.
