Twitter is Six Years Old Today: Happy Birthday, Twitter!
It’s the day that most social media fans will want to celebrate: on March 21st, 2006, Jack Dorsey sent his first public tweet, and the world of Twitter was born. The social media revolution would have been nothing without Twitter, and it’s hard to believe the platform is only 6 years old!
The Next Web and Mashable have both posted great articles paying tribute to Twitter’s 6 first years on earth. Jack Dorsey was one of the most influential people back at the dawn of the Twitter universe. Today Dorsey is the company’s executive chairman and product lead, still very much involved and he’s also the CEO of Square- a company he also co-founded. His tweet was the first of several billion, TNW explains, and the ticker keeps climbing every second. It’s hard to believe that Twitter grew slowly at first when it’s now a waterfall of 140 character statements- it actually took the platform three years, two months and one day to reach it’s first billion tweets. It took 18 months for it’s first 500,000 users to sign up.
Over 500 million Twitter users and counting
These days, Twitter has over 500 million users, and it’s the go-to social platform for users to sign up with, along with the all-mighty Facebook. It’s the largest open broadcasting messaging platform of the web, and apart from revolutionizing the way people message, meet new people and socialize online, it’s changed the online marketing landscape, too.
The platform activity is a constant hum, but it spikes around major world events in the news, and events like the Superbowl and the Oscars. It’s become the de facto service for sharing and spreading news. In fact, many users find that Twitter is the platform they discover breaking stories on, minutes before the press (yes, these days it’s a case of minutes in the race to break news first!). You can’t switch news channels or read papers without mentions of Twitter and user contributions through the platform.
Twitter is starting to make serious cash, too. Their advertising revenue is to triple by 2014, and will hit over $540 million (up from $260 million this year). Expect to see the company develop new ways to increase revenue through advertising, meaning they will likely introduce new tools for marketers.
Happy 6th Birthday, Twitter! We can’t wait to see what you have in store this year.