HubSpot is an inbound marketing system to help your small or medium sized business get found on the Internet by the right prospects and convert more of them into leads and customers for maximum marketing ROI.
HubSpot inbound marketing software helps your company get found by the qualified prospects that are looking for the products or services that you sell in search engines, blogs and the blogosphere, and social media. Once these qualified visitors are on your website, HubSpot helps you convert more of them into leads and paying customers through landing pages, lead intelligence and marketing analytics.
For each potential lead, it tracks the number of visits, the referring source, and details about activities such as commenting and watching webinars. When an individual fills out a form on a user's website, all of this intelligence is captured in the Hubspot lead tracker.