Raising your hotel's online revenue and lowering your cost structure is what an online booking system needs to deliver. Conversion of lookers to bookers is critical for any hotel.
SiliconCloud with Kaptivating Hospitality has developed a Facebook booking engine solution for hotels that will allow the booking to be transacted within the social network’s environment. Traditionally most booking engines embedded within a hotel’s Facebook page now take the customer to the hotel’s website to transact, which gives the visitor a change to drop off.
Kaptivating Hospitality has developed a solution that allows the booking to be transacted within Facebook, which then leverages the power of “social media” and also the hotel’s ability to understand these customers a lot more through their social profiles.
Naturally the benefit of booking via Facebook means it becomes more than a booking. There’s the power of social media. Now after someone makes a booking, then can share on their wall and you as the hotel can incentivize them for sharing.
Our solution also offers a loyalty system, which taps into social networks and allows a hotel’s loyal customers to check their points on Facebook, for instance. So you can now engage better to create better loyalty.
It is about creating new ways for customers who are using Facebook on a daily basis to book hotels and going where the customer wants to be.
Allow fans and their friends to view your entire offer on your hotel's Facebook page and to make a direct booking. Hotel owners worldwide have always expressed interest in taking social media to the next level and want to start seeing a return on their investment. This solution from SilionCloud and Kaptivating Hospitality was designed with exactly that in mind: helping hotels build loyalty, tap into new market segments, build buzz, and grow their businesses through online communities.